Advertising Costs, PR Pays


Overview/Description
Expected Duration
Lesson Objectives
Course Number



Overview/Description
While advertising is a proven method for selling goods and services, it's not a strategy without drawbacks. This Business Impact examines using public relations strategies as an alternate approach.

Expected Duration (hours)
0.1

Lesson Objectives

Advertising Costs, PR Pays

Course Number:
_pc_bi_spbi008