Preparing for Business Crises

Overview/Description
Target Audience
Expected Duration
Lesson Objectives
Course Number

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Overview/Description
Effective preparation is the key to almost any project or undertaking. This is especially true of crisis management, where you actually have to prepare for unforeseen events. This course starts by providing basic background information on business crises. The course then provides specific tools that you can use for anticipating business crises, and processes for developing crisis management capabilities in your organization.

Target Audience
Executives, managers, supervisors, public relations and communications experts, and other business professionals who want to initiate or support crisis management initiatives within their organization

Expected Duration (hours)
2.0

Lesson Objectives

Business Crisis Basics

recognize the importance of understanding about business crises.

select examples of crises that reflect the characteristics of today's world and business environment.

match categories of business crises with their examples.

Anticipating Business Crises

recognize the value of anticipating business crises.

match the methods for analyzing business crisis vulnerabilities with their examples.

recommend the actions to take to improve an analysis of business crisis vulnerabilities in a given scenario.

Match the steps for predicting business crises with their examples.

apply the model for predicting business crises in a given scenario.

Developing Crisis Management Capabilities

recognize the benefits of developing crisis management capabilities.

sequence examples of the steps for forming a crisis management team.

match the steps for developing an effective crisis management plan to their examples.

Course Number:
MGMT0171