Actually going global takes both planning and doing. In this course, you'll learn about the three major steps you need to cover to globalize a product or service. First, pick the right geographic location for your corporate goals and create a good plan for globalizing the product or service you're working with. Then "globalize" your product or service and let the world know you're open for business. Finally, explore using the Internet to support and expand your reach into global markets.
Executives, managers, supervisors, team leaders, and other business professionals who want to initiate or support globalization activities within their organizations