Sales and Marketing: Two Sides of the Same Coin?

Sales and Marketing: Two Sides of the Same Coin?

Overview/Description
Target Audience
Expected Duration
Lesson Objectives
Course Number

Overview/Description
Despite having similar goals, sales and marketing are often at odds. This impact explores how to improve relationships between the two divisions.

Target Audience
Salespeople whose job it is to personally sell products or services in a professional, corporate, capacity, along with those in training for such roles.

Expected Duration (hours)
0.1

Lesson Objectives