Business Crisis Management 2: Communicating During Business Crises (Includes Simulation)
Overview/Description Expected Duration Course Number Overview/Description
Ignoring or mishandling a crisis can have a more devastating impact than the crisis itself would have caused. It will be important for you to reassure the public and your customer base that your organization is continuing to function and that the business is not at risk. Communicating accurate, helpful information during a business crisis helps the organization minimize the impact on the bottom line and maintain continuity of critical business functions.