Overview/Description Target Audience Expected Duration Lesson Objectives Course Number Overview/Description
Sales coaching is about enabling sales people to succeed and that means providing them with the guidance, feedback, and support they need to do their jobs well. It’s not always easy to coach though, particularly when someone seems resistant to it. This Business Impact dramatizes a situation where a sales manager encounters resistance from a defensive salesperson during a coaching session.
Target Audience
Sales managers interested in improving their coaching skills