Business Strategy for the Post-pandemic Economy


Overview/Description
Expected Duration
Lesson Objectives
Course Number
Expertise Level



Overview/Description

The COVID-19 pandemic has disrupted life on a global scale, putting lives and businesses in a temporary limbo. But as the world begins to emerge post-pandemic, businesses will play no small part in determining the new normalcy that will shape our lives. In order to meet this responsibility, business leaders must begin to plan new business strategies and operations that will allow their companies to adapt their business models to the new normal.

In this course, you’ll examine topics related to adjusting operational strategies, marketing strategies and supply chain logistics, that will limit risk exposure, and take advantage of digital technologies to allow your organizations to not just survive the crisis, but to recognize opportunities to thrive in its aftermath.

Materials in this course are based upon content provided in partnership with MIT Sloan Management Review.



Expected Duration (hours)
0.5

Lesson Objectives

Business Strategy for the Post-pandemic Economy

  • discover the key concepts covered in this course
  • recognize the business mindset changes necessary for adapting to a post-pandemic business world
  • identify actions for augmenting or supplanting past and current business models
  • identify actions businesses can take to adapt selling and marketing strategies to new market considerations
  • recognize steps businesses must take to reconfigure their supply chains to adjust to future market considerations
  • Course Number:
    bs_ppd01_a03_enus

    Expertise Level
    Everyone