Google AdWords is Google's suite of online advertising tools that businesses use to prepare advertisement copy, run ad campaigns, and boost revenue. During this course, you will learn how to set up your AdWords account, activate it, and sign in. Familiarize yourself with the AdWords interface, and how to interpret analytics, keyword reports, search term data, and device usage from the Overview page. Learn how to set up a standard campaign that strategically places ads in Google searches, videos, and apps. Conclude by learning how to manage multiple campaigns.