Google AdWords: Analyzing Ads & Campaigns


Overview/Description
Expected Duration
Lesson Objectives
Course Number
Expertise Level



Overview/Description
Google AdWords lets you analyze the huge amounts of data that your ads collect. Learn how to view and analyze trends and metrics in your data reports, to stay on top of campaign activities. See how to create, customize, share, and export your reports, as well as how to customize, share, and export your dashboard, to review consolidated performance statistics from across your account. Finally, learn how to send an email copy of your Dashboard as well as how to schedule and send emails on a weekly or monthly basis.

Expected Duration (hours)
0.6

Lesson Objectives

Google AdWords: Analyzing Ads & Campaigns

  • create a report in Google AdWords
  • customize reports in Google AdWords
  • share reports in Google AdWords
  • export reports in Google AdWords
  • create a dashboard in Google AdWords
  • customize a dashboard in Google AdWords
  • share a dashboard in Google AdWords
  • export a dashboard in Google AdWords
  • Course Number:
    ds_goads18_04_enus

    Expertise Level
    Intermediate