How do companies cope with changes in demand for their goods and services? If demand falls below supply, profits shrink – and if demand exceeds supply, dissatisfied customers could take their business elsewhere. Demand forecasting and capacity management help operations managers negotiate the challenges of balancing supply and demand. This course will give you important foundational knowledge of both demand forecasting and capacity management. It discusses the key characteristics of various demand patterns, describes a process and various methods for forecasting demand, and covers basic strategies for managing an organization's capacity.
Anyone working in operations management or another functional area, who is looking to gain a working understanding of the operations functions in a service or manufacturing organization